Via LDS.org – The Church is encouraging all members to view and share the video “A Savior Is Born” beginning November 29 (through the end of the year) and then to invite others to learn more about Jesus Christ by visiting christmas.mormon.org.
Members’ participation—particularly on November 29—will increase the impact of this worldwide multimedia initiative that focuses on the importance of the Savior’s birth, life, and mission.
“We live in a world where the power and influence of God in our daily lives are downplayed and dismissed and where the need for a Savior is ignored and even mocked,” says Elder Dallin H. Oaks of the Quorum of the Twelve Apostles. “For those who are devoted to the Lord Jesus Christ, there has never been a greater need for us to profess our faith in our Savior, privately and publicly,” he says (“A Savior Is Born,” Ensign and New Era, Dec. 2015).
What you can find on christmas.mormon.org
Beginning November 29 at 6:00 a.m. mountain standard time, christmas.mormon.org will feature “A Savior Is Born,” a video inspired by Isaiah 9:6 and George Frideric Handel’s Messiah showing children from all over the world reciting scriptures about the Savior’s birth. The video and the website will be available in 29 languages.
In addition to the video, christmas.mormon.org will have other resources that help explain the importance and mission of Jesus Christ. Visit christmas.mormon.org today to sign up to receive email alerts when these resources become available:
An animated video called “A World without a Savior” that explains how the birth of Savior blesses us in our everyday lives (available only in English, Spanish, and Portuguese)
An advent calendar of 8– to 10-second animations (gifs) that tells the story of Jesus’s birth from the New Testament and Isaiah 9:6
Inspirational picture quotes (memes) that can be downloaded and shared on social media using #ASaviorIsBorn
Three downloadable “Print and Share” posters that can be printed, filled out, and shared using #ASaviorIsBorn
The Church’s Facebook, Twitter, Google+, Instagram, and YouTube pages will also have shareable content, and members and missionaries can download posters, program covers, and pass-along cards from mormon.org/download.
In addition, for the first time ever, YouTube will be unblocked from all Church buildings worldwide on each Sunday of the initiative.
During the month of December, the Church will advertise the Christmas initiative on a wide variety of Internet websites, including YouTube, Facebook, Twitter, and Instagram throughout North and South America.
Through January 2, advertisements on billboards in the heart of Times Square in New York City and atop taxis will share the message that members of the Church love, believe, and follow Jesus Christ.
Last December’s “He Is the Gift” initiative focused on Heavenly Father’s love as demonstrated in the sacred gift of Jesus Christ. The Church reached millions of people worldwide through its social media efforts, displays in visitors’ centers, member and missionary tools, online paid promotion, and outdoor advertising in New York City’s Times Square. The video alone received more than 33.8 million views (in 20 languages) by the end of the campaign.